Let’s agree on this – you already have a great product.
Yet the sales are going downhill…
Why? The reasons could be infinite, from a flaw in your sales model to something overlooked by the management as the importance of packaging. In an ocean of retailers of homogenous products, the product that stands out, makes its own mark and survives is the product with excellent packaging which is able to brand itself on the go. A well-branded product is able to survive the onslaught of existing and new competition.
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